50 Years Anniversary

Crafting Life Ties Since 1976

In the Beginning: The Story of a Still and a Vision

It all begins in Haute-Provence, with a remarkable encounter. A time-tested still is passed on, knowledge shared, and from this enduring tradition, Olivier Baussan finds his inspiration. With freshly picked rosemary, he ignites the flame. Oh, that fragrance! A revelation. This first act of distillation was more than a spark; it was the dawn of an adventure where nature sings and tradition dances. Our Maison, L’Occitane en Provence, was born.

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The Gold of Women: Shea Butter to Strengthen Bonds

Explore the Brand Heritage

In Burkina Faso, Olivier Baussan discovered a treasure in skilled hands: shea butter, soft as a whisper, powerful as a shout. Fascinated, he chose to collaborate with these women, where every nut is carefully transformed. To create a virtuous product, he asked the laboratory to formulate a cream with the highest concentration of shea butter. A benefit for the women of Burkina Faso and Ghana, and for the cream’s effectiveness. Thus was born a luminous alliance: a promise of generosity and empowerment.

Discover our Signature Moment

Immerse yourself in the world of L’Occitane through exclusive in-store services. Let our beauty hosts guide you through a soothing massage of hands and arms with our iconic products and expert gestures. Completed with gentle exfoliation and cuticle care, leaving skin soft, nourished, and renewed.

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